The problem may be the S shaft if you're on the border of S or R.  Those with smooth transitions can play a softer shaft with the added benefit of more feel.  I went from R to A a decade ago and recently swung a 4W with a tour stiff shaft - could hardly get it airborn, looked like I was hitting a 7* driver!

I also have a 910fd 3W, and recently shifted 3.5 to 4 grams away from the face with lead tape.  The shaft is a UST Gold, 44" long, and it may have a permanent place in the bag as my driver.  Phil Mickelson has a valid point  in that a strong 3W doesn't require a totally different swing, as does a big driver.  I wonder if for some swings a 44" shaft and 213G head has as much pop as a 45"+ driver with a 200G head.  

Vern -

Along with the other 2 comments, you need to get fit for a 3W as you would a driver, since mid to high handicap golfers have difficulty with a 3W getting enough loft.  Another option is to consider a 4W.  I'm an R to an R-S on most of my clubs, but we went with A-Flex for the 3W (913 F dialed back to 16.5 degrees). Whatever fits your game, but shaft selection is important.

Dennis brought up an interesting point about using a 3W as driver.  As they have improved the fairway woods, the advantages change.  The occasional/recreational golfer needs to look at using driver and where they play their second shot and what happens if they use a well-tuned 3W off of the tee.  If you are losing 3-4 shots a round into the trees and only hitting the fairway 4 of 10 for the rest, giving up 20 yards a drive, and hitting 8 of 14 fairways may be the best improvement to their score.  It's just when 2 of the 4 in the fairway are monsters it's hard for us guys to give up the driver.  Hitting up on the ball with driver requires practice and then we spend too much time at the driving range practicing driver.  Using one swing and spending more range time on short irons is a different approach for most of us.

Vern,

For starters, the Fd versions of both the 910 and the 913 series are built primarily for off the tee, while the 910F and the 913F have been made for more versatility and turf interaction.  The 910/913Fd fairways have a deeper face, with a lower center of gravity.  These tie into making the Fd versions tough off the turf for a lot of people.

Then there's the shaft.  The wrong shaft for your swing can lead to a loss of distance as well as a loss of height.  I recommend that you go to an authorized Titleist fitter and get fit for the right custom shaft for your swing.  The right shaft can make a such a drastic difference, believe me.  If you normally play your 3 wood from the fairway, as opposed to off the tee, it may be best to get the 913F, but you gotta have the right shaft for your game.

Thanks,

GM