Searching For Spin | The Story Behind Titleist RCT Golf Balls

11 min
Added on January 09, 2025
The challenge was issued... how do we capture accurate spin rates indoors with golf balls when there is only limited ball flight? So, our Titleist Golf Ball R&D engineers got to work and embarked on a journey to solve this problem and introduce a new technology to the game.

The end result? Titleist golf balls with Radar Capture Technology (RCT). This is the story of how we went searching for spin and ultimately developed a new golf ball innovation designed to enhance the data capture of launch conditions in an indoor environment and deliver the most accurate information possible.

Explore and shop Titleist Golf Balls with RCT here: https://www.titleist.com/rct

» Subscribe to Titleist: https://www.youtube.com/@titleist?sub_confirmation=1

#TitleistRCTGolfBalls #TitleistGolfBalls #Titleist

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00:00 - The challenge and the opportunity
00:56 - The importance of spin rate
02:34 - Creating a better experience
03:00 - Solving the missing piece of the puzzle
03:56 - Making the impossible, possible
06:00 - Approaching the a-ha moment
07:35 - A game changer
09:00 - The opportunity grows
09:56 - What the future has in store

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